Tag Archive: ask an echo boomer

Generation Y as Consumers: How Echo Boomers are Shaping the Future of Advertising

You see an ad for a good product and how wonderful it works.  It happens all too often – some guy on TV showing you how their product is superior to another, how their ingredients are fresher, their engineers smarter, etc.  Is it true?  It doesn’t matter says Generation Y.  We don’t want it. Believe …

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Ask an Echo Boomer

We have added a new page and forum topic to the site that allows the public to ask questions to be answered by someone from Gen Y.  If you have a question (example, “why do echo boomers like iPod and iPhones so much” or “what can my company do to retain Generation Y employees”), this …

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