Tag Archive: generation y

The Death of Traditional TV: A Marriage of Internet and Television

Over the last decade, television as the world once knew has been changing.  It has to in order to survive.  With the widespread adoption of high speed internet and the infrastructure to support streaming videos online, it was a marriage destined to be.  One that is long overdue. Generation Y, preferring the utility of a …

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Echo Boomers and the Power of Democratic Voice

The truth is out there and Generation Y is willing to find it!  The echo boomers, as the power users of the internet of the last decade, have decided as a mass on how to shape it. What have they created?  With the power of the internet, they created the voice of society.  To some it may …

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Generation Y as Consumers: How Echo Boomers are Shaping the Future of Advertising

You see an ad for a good product and how wonderful it works.  It happens all too often – some guy on TV showing you how their product is superior to another, how their ingredients are fresher, their engineers smarter, etc.  Is it true?  It doesn’t matter says Generation Y.  We don’t want it. Believe …

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Poll: Do You Have at Least 3 Months Income in Savings?

Generation Y doesn’t seem to be saving money.  This could be because of many reasons – cost of living is high, wages are down, unemployment is high, debt is skyrocketing.  Do you, Generation Y, have at least 3 months of income in your savings?  Please only vote if you are from Generation Y to preserve …

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36 Facts About Generation Y in the Workplace and Beyond

More and more attention is starting to be paid to the working and spending habits of the biggest generation since the Baby Boomers: Generation Y.  There are 36 facts in the article at the bottom of the page.  I’ve pulled some of the more interesting bullets out to summarize, but I’d suggest reading the full …

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10 Ways Generation Y Will Change the Workplace

Generation Y is reshaping the world.  Let us take a look at the 10 ways Employee Evolution thinks Generation Y will will change the workplace: 1. We’ll reduce executive compensation for underperforming companies. Generation Y will not allow excessive executive compensation for sub-par performance.  This was probably going to happen anyway with the transparency of …

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Generation Y Doesn’t Want Cars

Generation Y is passing on cars compared to previous generations.  There are a number of influencing factors ranging from financial reasons to lifestyle reasons.  There are three main reasons why purchasing an automobile may be placed on the backburner for the echo boomers: Generation Y finds cars expensive.  With the recession delaying the careers of …

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Generational Differences: Baby Boomer, Generation X, and Generation Y Comparison

Generations grow up with different beliefs and perspectives.  The conditions of the economy, the state of the world, technology, and social trends all impact the overall behavior of the generation.  For Generation Y, it is a return to traditional values, a strong sense of community and diversity, and an emphasis on technology, information, and education. …

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Generation Y Attitudes

Here is a snapshot of the attitude of Generation Y taken from a previous post.  Please keep in mind that this is a blanket generalization for an entire generation and shouldn’t be taken as anything more than an observed trend of a large populace. Attitude/Behavior of Gen Y: Raised as consumers in a media saturated, …

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Generation Y Demographics

A snapshot summary of the demographics of Generation Y, the echo boom of the baby boomers.  Please keep in mind that this is a blanket generalization for an entire generation and shouldn’t be taken as anything more than an observed trend of a large populace. Demographics of Gen Y Born from 1977-2001 (estimated – majority …

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