Tag Archive: media

Echo Boomers and the Power of Democratic Voice

The truth is out there and Generation Y is willing to find it!  The echo boomers, as the power users of the internet of the last decade, have decided as a mass on how to shape it. What have they created?  With the power of the internet, they created the voice of society.  To some it may …

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Generation Y as Consumers: How Echo Boomers are Shaping the Future of Advertising

You see an ad for a good product and how wonderful it works.  It happens all too often – some guy on TV showing you how their product is superior to another, how their ingredients are fresher, their engineers smarter, etc.  Is it true?  It doesn’t matter says Generation Y.  We don’t want it. Believe …

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Generation Y Changing the Way We Watch Movies

Echo boomers are changing the way we view TV and movies. The same day Blockbuster, a 25 year old movie rental store, declares bankruptcy (link), Netflix, a 13 year old online movie rental company, declares it will be focusing on streaming content online (link). This is another example of the shift away from physical forms …

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