Tag: millennials

Millennials are more likely to invest in cryptocurrencies such as Bitcoin

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Many millennials are seeking investment options with higher reward at higher risk. Among some of the favorite investment strategies is cryptocurrency. Known by many to be volatile, millennials are more comfortable taking that risk to seek out higher returns. A deVere study surveyed more than 700 millennial clients and found that a majority (67%) of …

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Interview with a Millennial: Lindsey

Following is a transcript of an interview dated 01/18/2017 with a random, everyday millennial named Lindsey. She was born in the late 80s and currently works as an Nurse Practitioner in a major US city.  The transcription was conducted over the phone and reviewed and edited through email with the interviewee. Interviewer: Good morning, Lindsey.  Thanks for allowing us …

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Interview with a Millennial: Bridget

Following is a transcript of an interview dated 01/18/2017 with a random, everyday millennial named Bridget. She was born in the late 80s and currently works as a chef in a major US city.  The transcription was conducted in person and reviewed and edited on scene with the interviewee. Interviewer: Good morning, Bridget.  Thanks for allowing us the …

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The Death of Traditional TV: A Marriage of Internet and Television

Over the last decade, television as the world once knew has been changing.  It has to in order to survive.  With the widespread adoption of high speed internet and the infrastructure to support streaming videos online, it was a marriage destined to be.  One that is long overdue. Generation Y, preferring the utility of a …

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Echo Boomers and the Power of Democratic Voice

The truth is out there and Generation Y is willing to find it!  The echo boomers, as the power users of the internet of the last decade, have decided as a mass on how to shape it. What have they created?  With the power of the internet, they created the voice of society.  To some it may …

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Generation Y as Consumers: How Echo Boomers are Shaping the Future of Advertising

Gen Y in the workplace

You see an ad for a good product and how wonderful it works.  It happens all too often – some guy on TV showing you how their product is superior to another, how their ingredients are fresher, their engineers smarter, etc.  Is it true?  It doesn’t matter says Generation Y.  We don’t want it. Believe …

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Poll: Do You Have at Least 3 Months Income in Savings?

Generation Y doesn’t seem to be saving money.  This could be because of many reasons – cost of living is high, wages are down, unemployment is high, debt is skyrocketing.  Do you, Generation Y, have at least 3 months of income in your savings?  Please only vote if you are from Generation Y to preserve …

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Generation Y Doesn’t Want Cars

Generation Y is passing on cars compared to previous generations.  There are a number of influencing factors ranging from financial reasons to lifestyle reasons.  There are three main reasons why purchasing an automobile may be placed on the backburner for the echo boomers: Generation Y finds cars expensive.  With the recession delaying the careers of …

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Generational Differences: Baby Boomer, Generation X, and Generation Y Comparison

Generations grow up with different beliefs and perspectives.  The conditions of the economy, the state of the world, technology, and social trends all impact the overall behavior of the generation.  For Generation Y, it is a return to traditional values, a strong sense of community and diversity, and an emphasis on technology, information, and education. …

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Generation Y Attitudes

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Here is a snapshot of the attitude of Generation Y taken from a previous post.  Please keep in mind that this is a blanket generalization for an entire generation and shouldn’t be taken as anything more than an observed trend of a large populace. Attitude/Behavior of Gen Y: Raised as consumers in a media saturated, …

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